Matthew co-founded Sherweb with his brother Peter in 1998. Decades later, he still sees the Internet as a revolutionizing medium that has replaced traditional enterprise software with on-demand solutions offered as a service.

Matthew provides the dynamism and vision that has helped position Sherweb as a pioneer in cloud solutions and distribution. He holds a law degree and an MBA from the Université de Sherbrooke.

Alain joined Sherweb in 2021 as its Chief Operating Officer and is responsible for defining the company’s organizational strategy, optimizing operations, and driving transformation strategies.

With a rich background in senior management roles for major Canadian industry players including Bell and CGI, Alain brings a solid vision to fulfilling our customer promise.

Alain is recognized for his passion, versatility, and ability to identify and resolve complex commercial, operational, and organizational challenges, and he holds an MBA in Management from HEC Montréal.

I’m a strategic marketing and GTM leader with 20+ years driving customer-led growth, brand differentiation, and partner success across B2B, B2B2B and B2C industries. I turn insights into action, creating integrated campaigns and positioning strategies that deliver measurable impact.

I thrive at the intersection of strategy and execution, leading cross-functional teams through change, fostering high-performing cultures, and collaborating with sales, product, and executive leadership to align marketing initiatives with real customer needs and business priorities.

Passionate about innovation, I leverage AI and emerging technologies to enhance customer experiences, enable smarter decisions, and unlock new revenue streams. I combine a strategic mindset with hands-on execution, ensuring marketing drives tangible business growth, competitive advantage, and partner impact.

Robin Ody is a practice leader (MSP) on the channels team, working in the EMEA region. He works as a go-to-market strategy consultant for channels clients and leads managed services analysis research.

Prior to joining Canalys, now part of Omdia, in 2015, Robin worked in the music industry, as a producer and recording engineer, running an independent record label in London. He graduated from Queen Mary University of London with a BSc (Hons) in business management.

During his studies, he was part of a team providing research and consulting services, on behalf of a London business initiative pairing students and academics with local businesses. He is fluent in English and French.

Based out of Nova Scotia, Laura is the Vice President of Security and Governance, Risk & Compliance (GRC) at Sherweb. With 25 years experience in technology roles, she is a senior risk and compliance leader in developing strategy and identifying opportunities to integrate advanced solutions effectively.

She’s worked in IT companies such as BlackBerry, and both US and Canadian start-ups. Laura holds an LLM in business law specializing in privacy and regulatory compliance, and her certifications include CRCMP, PMP, Six Sigma Black Belt and Agile expert.

Rob Driver is Managing Director of MicroWarehouse Cloud, part of the Sherweb group, and a recognised leader in the Irish technology and cloud channel. With extensive experience across cloud services, Microsoft technologies and IT distribution, Rob is passionate about helping partners navigate the evolving technology landscape and build successful cloud businesses.

Known for his strong partner focus and practical approach, Rob has played a key role in driving MicroWarehouse’s growth and its continued success within the Microsoft ecosystem. In 2026, he was recognised as a CRN EMEA Channel Leader, highlighting his contribution to the technology channel and partner community.

Finian Nally is a highly experienced Technology Leader with over 20 years’ experience in the IT industry and a passion for using technology to drive business success. Combining strong technical expertise with commercial and business acumen, Finian has worked with multinationals, national organisations and SMEs across a wide range of industries.

Throughout his career, Finian has built trusted relationships with organisations at all levels, including board and C-suite executives, delivering technology strategies, transformation programmes and key business solutions. With extensive project management experience, he is focused on delivering practical, high-quality solutions that create meaningful business outcomes.

Stacey Mullally has nearly 18 years of experience in Ireland's technology and telecommunications industry, with a career spanning sales, management, business development, and direct end-user sales.

Having worked across both channel and direct sales environments, Stacey brings a deep understanding of customer requirements, partner ecosystems, and the wider commercial landscape. She is passionate about building long-term relationships and connecting the right people, solutions, and opportunities to drive mutual success for customers, partners, and stakeholders alike. Known for her collaborative approach and strong relationship-building skills, Stacey focuses on creating meaningful partnerships that deliver sustainable business growth and positive outcomes for all parties involved.

Catherine Doyle joined Microsoft Ireland as General Manager in 2024, where she leads the sales, marketing, and services organisation across the island of Ireland. In her role, Catherine is focused on helping organisations in both the public and private sectors become Frontier Firms, reimagining how work gets done by embedding AI and cloud technologies into everyday operations to drive productivity, innovation, and sustainable growth.

With a distinguished career spanning over two decades, Catherine has held a range of senior leadership roles within the technology industry. Prior to joining Microsoft, she served as Managing Director for Dell Technologies in Ireland, overseeing the commercial and enterprise businesses across Ireland and Northern Ireland. Her tenure at Dell Technologies was marked by significant contributions to business growth and market expansion, including leadership roles within the EMEA Software Sales Division and the Strategic Outsourcers team. 

Catherine’s vision for Microsoft Ireland is centred on empowering organisations to harness AI responsibly and at scale, combining technology with leadership, culture and skills to unlock new value for employees, customers and citizens. Her commitment to fostering a culture of inclusion, innovation and social responsibility reflects Microsoft’s mission to empower every person and every organisation on the planet to achieve more.  

Outside of her professional life, Catherine resides in County Kildare with her husband, Stuart, and their two children. She is an enthusiast of the outdoors, enjoying hiking and traveling, and she values spending quality time with friends and family. 

David Cooper is a Microsoft professional based in Belfast, working closely with Microsoft partners and the technology community across Northern Ireland..

His recent work and engagement focuses on Microsoft Copilot, AI and the emerging world of agentic development. David has hosted and contributed to partner sessions covering Copilot, Copilot Studio and the evolution of AI-powered agents, helping partners explore the practical opportunities these technologies present..

David is also actively involved in Microsoft's engagement with its partner ecosystem, including events and initiatives focused on AI adoption, productivity and the future of work.

Catriona McDonnell is a Senior Partner Development Manager at Microsoft with more than 20 years of experience building partner ecosystems and bringing new technology propositions to market. Her career has spanned Xbox, Windows, OEM, and Surface, with a consistent focus on turning innovation into commercial opportunity. Her current focus is expanding the Surface Commercial channel, accelerating adoption of the Surface Copilot+ PC value proposition and helping partners build more profitable, sustainable Surface businesses. At the heart of her approach is a belief that great technology only delivers its full potential when partners can translate it into clear customer value and compelling commercial opportunities

Chris Whiteman is an experienced technology sales and channel professional with more than 20 years of experience at ASUS, building strong relationships and driving growth across the UK and Ireland technology markets. Chris now heads up the Commercial Business for ASUS across the UK and Ireland, where he is responsible for driving growth, developing strategic partnerships and strengthening the company’s position across key commercial markets.

With extensive experience working with reseller partners, customers and technology vendors, Chris specialises in creating successful go-to-market strategies and delivering sustainable business growth. Known for his energetic, straightforward, and relationship-led approach, Chris is passionate about building genuine partnerships that create long-term mutual success.

Ming Man has spent the past seven years focused exclusively on the managed service provider (MSP) market, most recently as Director of MSPs for Northern Europe at Citrix, and now as Manager of MSP Sales for EMEA at Nerdio, where he leads the EMEA Partner Success Management team. His work centers on two things: bringing new MSPs into Nerdio's partner ecosystem, and helping existing partners grow. Ming's approach starts with listening, understanding the specific pressures MSPs are under before proposing a fix, so the solutions he brings actually move their business forward.

An enterprise sales & service professional, experienced in delivering global infrastructure transformation projects across manufacturing, pharmaceutical, technology and retail sectors. She's passionate about working with clients to understand how data and digital transformation can support their organisation's productivity, growth and profitability. Aside from her business expertise, Katie is a musician, sweet fiend and class clown.

Benas drives the technical and commercial enablement strategy for Nord Security’s B2B channel ecosystem, empowering MSPs and VARs to successfully scale and secure their clients' businesses.

Aaron is a tenured revenue leader, having spent over a decade in cloud distribution supporting MSP's add security services to their managed service stack and working with security vendors to help bring their product/solution to market. Now at usecure as their Chief Revenue Officer, Aaron oversees usecure's channel, sales and marketing functions - all designed to enable MSP's and SMB's to secure the human layer through Human Risk Intelligence

Rebecca has six years of experience in the industry, spanning across numerous areas of the Cybersecurity landscape. She's worked for vendors specialising in Email Security, Web-filtering and Endpoint Detection. She has worked with the Huntress EMEA team for a year now, taking charge of protecting MSPs in the cybersecurity sector. Throughout her career Rebecca has partnered closely with numerous MSPs and channel partners as a trusted advisor, helping organisations understand modern threats, and build practical, effective security strategies.

Jon-Marc has been working within the IT Channel for 23-years and most recently joined WatchGuard in 2010 to raise awareness of the risks posed by cyber criminals. Recently there has been an increasing requirement to guide partners through a process of transformation, from value added reseller to Managed Security Provider. Enabling the UK channel to adopt a managed approached to security, has resulted in a tremendous growth within our partner community, whilst improving our customers security posture; protecting them against the increasing levels advanced threats.

Jason leads business, product and channel strategy across Sherweb's hardware and software distribution, IT service management and automation, and HR technology businesses. He is responsible for driving growth, strengthening strategic partnerships, and expanding Sherweb's portfolio to meet the evolving needs of partners and customers across multiple markets.

Working closely with vendors, partners and customers, Jason focuses on identifying new market opportunities, developing go-to-market strategies, and bringing innovative solutions to market. Drawing on extensive experience in product management, marketing and channel leadership, he has successfully launched and scaled products and services that help organizations improve productivity, collaboration and operational efficiency.