Welcome to Azure Bytes Series FY26
Azure Bytes is a dynamic series of short, focused webinars crafted to educate, enable, and energise our CSP partners around the latest Azure programs and SMB-focused incentives. All content is mapped to the Azure customer sales journey and aligned with the Microsoft Customer Engagement Methodology MCEM, ensuring relevance and impact.
Each session delivers:
- Actionable insights
- Program and incentive updates
- Partner-ready resources
Format
When: Each Thursday at 11:00 GMT
Where: Live online (recordings available post-session)
Duration: 15–20 minutes per session Session recordings shared with all registrants
Hosted by: MicroWarehouse & Microsoft Ireland
What You'll Learn
Each session covers a key Azure SMB program or opportunity, including:
• Partner Designation Pathways
• FY26 incentives - Azure Accelerate
• Go To Market and Demand Generation
• Azure Workshops and Solution Assessments
• Azure Credit Offer (ACO)
• Cloud Accelerate Factory (CAF)
Who Should Attend
• CSP Partner Sales, Pre-Sales & Technical
• Teams Anyone looking to grow Azure revenue in SMB
Why Attend
• Stay ahead of FY26 Azure incentives and programs.
• Learn how to activate Azure customers with funded engagements.
• Discover tools to accelerate deployment and drive consumption.
• Get inspired by real-world partner success stories.
Series Lineup
Azure Professional Services via MicroWarehouse / Sherweb
February 5th, 14:00 - 14:30
• Welcome to Azure Bytes FY26 – What’s New in FY26
• Professional Services Portfolio
• How to engage with us
Full Synopsis
Presenters: Fergal Quigley | Azure Practice Lead, MicroWarehouse
Fantastic, you win the deal!
Now available through MicroWarehouse and Sherweb, partners can boost their Azure Cloud Practice by adding extra capacity and expertise with our Azure Professional Services. Ideal for resellers who lack in-house Azure skills or bandwidth, these services provide hands-on support for Azure migrations, Azure Virtual Desktop (AVD) deployments, SharePoint migrations, Intune rollouts, and more. Our Professional Services team acts as an extension of your team — bringing the skills and scale needed to deliver successful cloud projects and accelerate customer outcomes.
Earn Azure Designations to unlock funding
November 20th, 11:00 - 11:30
• Welcome to Azure Bytes FY26 – What’s New in FY26
• FY26 Azure Solution Plays - Cloud & AI Platforms
• Criteria for SMB-focused Azure Designation path
• How to qualify for & leverage SPD benefits
• MWH Azure SMB Designation Fast-Track offer
watch now
• Microsoft incentive program to grow Azure & boost partner profitability
• Tiered partner payouts based on project size
• Reseller eligibility - SMB & Enterprise paths
• How to nominate a customer via Partner Center
• Stackable with other Azure incentives
• Cloud Accelerate Factory (CAF) - access
watch now
Azure Sales Delivery Models
December 4th, 11:00 - 11:30
• Common Azure CSP Sales Delivery Models
• Pros & Cons of each Azure Sales Delivery Model
• Bundling Azure offerings - Productisation
• 3rd Party CSP tools
• Partner-to-Partner (P2P) non-compete model & options
watch now
Demand Generation in Azure SMB
December 11th, 11:00 - 11:30
• Run Azure marketing campaigns end-to-end
• Identify Azure-ready customers & NLWs
• Segment & target Azure customers using Cohorts
• Leverage free Azure marketing assets: (CiaB) Campaigns-in-a-Box
• Execute campaigns with DMC & PMC
• Drive engagement with clear Call-To-Actions
watch now
Azure Discover Workshops
January 8th, 11:00 - 11:30
• SMB Azure 1:Few Discovery Workshop
• How to nominate prospects & deliver impactful sessions
• Immersion Workshops
• Azure SMB scenarios - Windows/SQL Server Migrations, AVD, BCDR, Security, Data Analytics
• Workshop format, delivery & follow-up
• Co-op funding available
watch now
Rapid Migration Assessments
January 15th, 11:00 - 11:30
• Delivered by MSFT SMB Solution Assessment Team
• Light rapid server migration assessments
• Fully funded MSFT assessments: Azure Migrations, VMWare on Azure
• Timeframes
• Solution Assessment Report - what you get - Report output
watch now
Azure Credit Offer (ACO)
January 22nd, 11:00 - 11:30
• What is Azure Credit Offer?
• Pre-requisites / qualification criteria
• Scenarios for ACO
• How ACO is calculated/applied
• Funding amounts available
• How to nominate and claim ACO
• PLUS: Azure Jumpstart FY26 incentive from MWH!
watch now
Cloud Acceleration Factory
January 29th, 11:00 - 11:30
- What is the Cloud Accelerate Factory (CAF)?
- What is the qualification criteria?
- Zero-cost assistance
- Lift & Shift scenarios
- How to apply for CAF
watch now
Speakers
- 20+ years sales experience with 10+ years selling Cloud Services.
- Expertise in selling Public/Private/Hybrid Cloud - IaaS, PaaS, DRaaS, BUaaS, AVD, VDi & GxP Cloud Services.
- International Cloud Sales experience (Direct and Channel)
- Pivotal role in growing start-up Cloud technology company from zero to €1.2M annual revenue.
- Co-founded 100% export business and shaped commercial strategy to grow annual revenue to €1.2M.
I spent the first half of my career to date in software development, as a software developer and Software Development Manager. During this period I had the opportunity to experience the entire software development life cycle while working on some very interesting and critical projects.
For the last 9+ years I have been in a leadership role in a high paced and client focused environment where my key focus areas have been customer success, revenue growth, process improvement and program management, relationship building and management.
Most would consider me to be a high achiever who is not afraid to take risks but i think I would just settle for one who is hard working and enjoy being part of something more.
Starting as a support engineer I have worked in varying roles over that 20 years and have always maintained a keen interest in emerging trends in technology.
I am very experienced in outlining the value proposition to decision makers, be it a technical audience, enterprise architects or C-Level executives. I particularly relish opportunities to align technology to fit particular business goals or strategic direction.
I am an excellent communicator and trust builder both internally and externally and always focus on what is in important internally and for customers.
As I start this year, Sustainability will remain a key focus for me. As the new Field Partner Marketing Manager for Microsoft Ireland, I will also focus on ensuring that we have a partner ecosystem in Ireland which can provide the right expertise to help our customers thrive and will ensure we have the right Go-To-Market strategy in place to help those partners be successful.
If you’d like to have a conversation, please reach out.
MicroWarehouse
13 Heaney Avenue
Park West, Dublin 12
Ireland, D12 PC83
