How: Target your prospects and drive attendance by leveraging the insights provided by the Cloud Ascent Propensity Data Reports from Microsoft. Tailor your messaging using Demand Generation Assets and DMC (Digital Marketing Content) to engage your target audience and drive workshop attendance.
Target Audience: SMB customers new to Azure or with low Azure consumption.
Azure scenarios: Choose from a range of Azure SMB scenarios below, these are selected by the Reseller. You can access comprehensive decks specifically crafted for each below. Work as a conversation starter from the following Azure SMB scenarios:
- Windows Server & SQL Server migrations to Azure
- Azure Virtual Desktop (AVD)
- Business Continuity/Disaster Recovery (BCDR)
- Security
- Data Analytics & AI (Microsoft Fabric)
Format: Customisable 1:Few customer workshops (delivered either virtually or in-person), and drive the workshops. Chose the Azure SMB scenarios that you want to deliver.
Who delivers: Either you the Reseller or MicroWarehouse can deliver the workshop. To deliver workshops successfully, the process is streamlined for you. Start by designating an Azure Trainer internally to complete the 'Train the Trainer' sessions accessible through the self-service portal below.
Follow-up: Reseller to follow-up with your prospect with an Azure SMB Solution Assessment from Microsoft (Azure Migrate) as a Call-To-Action.
Coop Funding: Eligible workshop expenses can be claimed (up to $1,000) through Co-op after conducting a workshop to 5 or more prospects. Note: You must be enrolled in one of the appropriate Solutions Partner Designation in order to qualify for Microsoft Co-op funding.
